Web design and custom web apps, engineered, not assembled.

Gainesville's market splits into template/WordPress shops and a much smaller pool of actual web developers. Dynamo Directive is in the second camp: a senior studio in Alachua County writing custom code on a React/Next.js stack, with live Gainesville client work (see the Eclectic Electric platform). If you want a themed template fast and cheap, a template shop is honestly fine. Our lane is businesses that need the site to do real work.

Regional template sites run roughly $2,000–$10,000. Custom engineering is a different product: published SMB ranges run $15,000–$100,000+, and our WebApp Starter delivers a custom-coded site or app on a flat monthly subscription when a full build isn't justified. We scope first and put the number in writing.

For a brochure, less than vendors claim. It matters when the site must do work: portals, booking, quoting, integrations, real speed on Core Web Vitals, and structured data that search and AI engines parse. Custom code also means no plugin roulette. The stack is engineered, versioned, and operated by the people who wrote it.

No: delivery is remote-first and most of our platform work runs across the US. Being Alachua County natives means Gainesville, Alachua, High Springs, Newberry, and the surrounding counties get the in-person option; everyone gets the same engineering. See our Areas We Serve pages for the local specifics.

Usually, yes. We audit what exists, tell you honestly whether it's worth rescuing or replacing, and either operate it while improvements land or migrate it onto a maintainable stack. The common trigger: the original builder disappeared and the site is quietly rotting. That's precisely the "operate" half of our model.

WebApp Starter sites go live in days to a couple of weeks. Custom web applications ship a first working version in weeks, not quarters: a small senior team without handoff layers, iterating against real usage instead of a 60-page spec.